Creative Renewal

Creative Renewal is a team of strategic consultants who help businesses grow their culture and values to deliver sustained growth. Lara L. Lee, CEO and Founder of Creative Renewal, is an experienced board director/chair and chief executive/COO with extensive expertise in branding and customer experience in Asia, Europe, and the USA for Harley-Davidson, Lowe’s and other iconic global brands. 

Lara and her team came to Experia Creative to create the brand identity for their new consulting firm. We created a brand that reflects the core values and diverse backgrounds of their clients, as well as the multi-disciplinary approach of their company. The simplicity and flexibility of the logo design allows Creative Renewal to resonate with clients internationally.

ClientCreative RenewalServicesBrand Identity

A person speaks at a podium beside large, bold text reading Growth. Strategy. Culture. The blue background features the Creative Renewal logo and text at the bottom left, emphasizing the event’s focus on innovation and renewal.
A red abstract circular logo sits above the words Creative Renewal in bold dark blue text, symbolizing a fresh start, all set on a light blue background.
A red abstract logo appears on the left, followed by the words Reposition. Reinvigorate. Reinvent. in white text on a dark blue background, reflecting a spirit of Creative Renewal.
A conference room table with four chairs. On the left, a circular abstract logo on a purple background. On the right, bold purple text reads: Growth. Strategy. Creative Renewal. Culture.
An open brand style guide book displays primary colors in red, navy, and blue swatches with codes on the left page, and typography guidelines with font styles and sizes on the right—a perfect tool for Creative Renewal—set against a solid blue background.
A 12-page Creative Renewal brand style guide featuring logo variations, color palettes, typography, clear space, graphic devices, and branded merchandise mockups on a crisp white background.
A large blue circle displays the words Unique, Diverse, International, Pragmatic, Elastic in bold. Beside it, text highlights the need for an inclusive international logo that embodies the vision of creative renewal.
Screenshot of the Creative Renewal website homepage with a header menu (Home, About, Approach, News). The main section features a blog post titled Growth, Strategy, and the Culture to make it stick with a Read More button.
A smartphone displays a social media post with an orange abstract logo on a purple background. Next to it is a quote: We help you thrive through Creative Renewal and positive social impacts. – Lara L. Lee, Founder & CEO.
A stack of Creative Renewal business cards features a red abstract logo, blue text, and contact details for Lara Lee, Founder & CEO, all set against a sleek white and blue background.
Lanyard with a badge labeled STAFF, a drawstring bag featuring the Creative Renewal logo with Growth. Strategy. Culture., and branded buttons—all showcasing a modern red and white logo on a blue background.
Two people smiling and working together at a table with the text Together, we help you exceed your goals. The Creative Renewal logo and name appear in the bottom left corner, highlighting our commitment to your success. The image has a blue overlay.
Three professionals smiling and brainstorming together, embodying the spirit of creative renewal, with a circular orange-red logo and the words